Ganesh Chaturthi, also known as Vinayaka Chavithi, is one of the most widely celebrated Hindu festivals in Alluri Sitarama Raju (ASR) District. Dedicated to Lord Ganesha, the remover of obstacles and the god of wisdom and prosperity, the festival is observed with great devotion during the Hindu month of Bhadrapada (August–September). Families and communities install beautifully decorated Ganesha idols in homes and public pandals, offering prayers for peace, happiness, and success.